What is it?
The Retail Store is not going away, however retailers need to adapt and develop the total shopping experience to maximise their bricks and motar opportunity. Retailers are re-examining everything from customer behavior and experience, staff ratios and the ability to re-design store layout. Retail Intelligence is at the heart of the decision making process.
- How many of your customers are unattended?
- How effective is your in-store marketing?
- How efficient and effective are your staff?
- How many customers do you receive?
- How are your customers?
- What areas of your store do your customers visit?
These are all questions to which Bi3's Insight Management Reports (IMR) has the answer. IMR is an open platform, graphical reporting system with one very important difference. These bespoke reports produced by IMR are intelligently linked to the relevant video footage, thus allowing for retailers to 'See Beyond the Data'.
Comparisons can then be made by time, region and store area and have the ability to be accessed by anyone anywhere. This technology is not only innovative, visual and results driven but it is also a cost effective solution for retailers, as it allows for them to utilise their current CCTV infrastructure for multiple purposes.
In today's business climate it is essential to base your business decisions on concise, accurate and reliable information. The results of your decisions should be easily accessible and be measurable as they are with IMR.
How it Works
Link your customer metrics data to video
To see how the IMR fits in with your existing CCTV system in the retail store please see the following diagram:Download our Brochure
What is the Information for?
- Improve customer service
- Increase Sales Conversion Rates
- Reduce Staffing Inefficiencies
- Improves In-Store Marketing
- Track Customer Behavior
- Customer Identification
- Store Layouts and Design
- Staff Training
A Company Wide Solution
- Customer Service
- Health & Safety
- Operations and Finance